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Holiday Sale!


Take advantage of these great deals

on AWESOME BIKES!!!

Rocktown Holiday Sale

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Holiday Sale!


Take advantage of these great deals

on AWESOME BIKES!!!

Rocktown Holiday Sale

Rocktown Trade-In Program

Here at Rocktown, we're excited to get you out on the roads and trails with the best gear for you!
We also realize kids grow, and riders trade up or end up with extra bikes (yes, that is a thing) and gear they don't use anymore.
We can evaluate your bike or gear, and give you cash or store credit.

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Follow us on Instagram @Rocktownbicycles

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News and Reviews


We love to ride bikes and we love talking about bikes!

Stay up to date with our bike lineup by checking out

our Bike of the Week or read up on our latest Blog post!

News and Reviews


We love to ride bikes and we love talking about bikes!

Stay up to date with our bike lineup by checking out

our Bike of the Week or read up on our latest Blog post!

Rocktown Bike Blog

Click HERE to go to our full Blog page

Looking for more of our blog posts? Check out the Archive below!

Bike of the week

To see our previous bikes of the week, check out the Archive below:

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Upcoming Events


There's always a fun bike event happening

in or around Harrisonburg! Check out our

Event Calendar!

Upcoming Events


There's always a fun bike event happening

in or around Harrisonburg! Check out our

Event Calendar!

Upcoming Events @ Rocktown

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Bicycle Fitting


Body Geometry is the only complete system of products and

bike fit that's ergonomically designed and scientifically tested

to improve power, endurance, and comfort.

Bicycle Fitting


Body Geometry is the only complete system of products and

bike fit that's ergonomically designed and scientifically tested

to improve power, endurance, and comfort.

Why Get a Bike Fit?

A proper bike fit goes beyond having a bike in the right size. A bike fit assesses individual needs, systematically tailors the bike position and equipment to your body, and enables riders to maximize power, endurance, and comfort. Visit our Bike Fit page to learn more.

Body Geometry Fit

Our Manager, Chris Michaels, spent a few weeks out at Specialized Bicycles head quarters learning the ins and outs of BG Fit. Come in and talk to him about how he can put his knowledge to use to make you feel more comfortable and confident while riding.